This set of posters was created to wish the students of a local Sacramento university (CSU Sacramento) happy holidays. The main feature of these posters is the unique typography created for the word “holidays.” Through my take on the classic serif typeface, I attempted to create a visual that would be evocative of a mid-century Christmas. To further carry the classy holiday theme through the posters, I used a shade of red and white as my main colors as well as knit sweater patterns for supporting imagery.
